Archives for "November, 2009"
The Human Element in On-Line Travel
And why we think it’s important
In a world where the Internet is constantly innovating in order to automate the transfer and availability of knowledge, why are we investing in developing a web-site which requires human beings to deliver travel offers to customers? Isn’t the idea of Offer Me a Trip which relies on traditional Travel [...]
UPDATE: Social Media in Travel is a Waste Of Time
But not a complete waste of time
In my last post I suggested that social media might be a complete waste of time in the travel industry. However, reading the post again this morning I realise that I’ve failed to make a very important distinction: that between sales and branding.
I maintain my contention that social [...]
Is Social Media In The Travel Business A Complete Waste of Time?
[tweetmeme]The future of travel sales, or the latest bandwagon?
There is a huge amount of talk about the importance of social media in travel, just as there is about the importance of social media in pretty much everything. But is social media really something that can work in travel, or is it just the latest bandwagon? [...]
How helpful are flight comparison websites?
[tweetmeme]Or rather, what do they say about the on-line travel industry?
Nick Trend of The Daily Telegraph recently wrote a great article titled “How helpful are flight comparison websites?”, which can be neatly summed up in one sentence which we particularly enjoyed:
Last week, Which? Holiday, without apparently noticing the irony, published a guide to flight comparison [...]
Welcome to Travel v3
The blog from Offer Me aTrip
Remember when booking your holiday was really the start of your holiday? The excitement of perusing brochures, dreaming of exciting destinations and wishing your self far away.
Along comes the Internet..
Although we love the Internet – we couldn’t live without it, and it’s provided our living for most of our careers [...]
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