Archives for "December, 2009"
Revenue VS Customer Satisfaction: Do Airlines Get it?
A £150 in potential revenue, or a delighted customer
Flying home the other day, I managed to arrive at the airport 4 hours early due to some overly conservative traffic planning. Knowing there were two flights with the same airline departing prior to my flight I asked at the desk if there was any space [...]
3 questions for Heathrow’s website. Any answers?
How does website design reflect customer priorities?
[tweetmeme]On Saturday I drove from Zürich to a small village in the Swiss countryside, about 50 minutes away. The temperature was about –10 degrees, and it was snowing steadily with a thin covering of white stuff on the motorway. After a pleasant dinner I dusted about 2cm of snow [...]
Thank you Agents, You’re Awesome!
Offer Me a Trip – great travel offers, powered by amazing humans
On Monday we began searching for Travel Agents to power Offer Me a Trip. As in any new endeavour we were partly anxious about the potential response.
Had our market research been correct in identifying a demand for the service? Had we interpreted the [...]
Counting Down to The OfferMeaTrip Pilot Launch
We are planning to launch our live pilot phase in January, and we’re looking for Travel Agents to participate.
(Wondering what Offer Me aTrip is? Read our introduction)
Many websites launch with a huge bang, and quickly fade to a whimper. The search engine Cuil was one such example of a heavily hyped launch that quickly [...]
Why is the on-line booking experience so poor, so often?
the familiar topic of Online Travel Booking Frustration is discussed in a post on Travel Rants Today
This topic always makes our ears prick up since it is one of the main drivers for Offer Me aTrip’s formation.
Companies make enormous investments in marketing, PR and brand building. They do this because they want us to [...]
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